now

This page was updated September 30, 2024. The purpose of the page is to share what I'm up to and working on now.

Trying this out.

I haven't felt inspired, or had much time to keep my blog updated. While it's an important thing to me, and a major part of my journey, it just hasn't been a priority (maybe that'll change now that I'm doing this). So, after seeing that Joel Gascoigne (Founder of Buffer) does this, I thought this would be a fun way to share little updates from time to time.


As a side note, I won't archive any of these things. Unless someone screenshots it or it gets saved by in the internet archive, it's gone when I make an update (:


Here's what I'm doing now...

Work: I was recently promoted to Global Associate Manager for MarTech & Consumer Engagement, so I'm now managing our consumer engagement platforms (social, influencer, UGC, email) and their respective strategies. I'm also driving our global consumer engagement strategy (lifecycle / retention types of things), and rolling out a global project management tool. We're doing a lot of new things right now, which I'm excited to share more publicly when we launch. 


AAF: The LA Board of Directors and Advisory Council recently kicked things off with our Annual Board Retreat. I continue to be deeply grateful and inspired by this group. I got lucky to be introduced to them. We are getting ready to open the Los Angeles American Advertising Awards, so the next 6 months are going to be super busy. Last years Awards Gala was a huge success and we have high ambitions for this year. We've brought on some new leadership to the Board and Advisory Council, so I'm confident this year will be big for us. 


IAE: I've now been serving on the Advisory Council for the Institute for Advertising Ethics for almost 10 months and continue to be motivated by the work we're doing. There has been A LOT going on recently in the world of ethical advertising, including some landmark lawsuits (like California suing ExxonMobil), so the Institute has been busy working behind the scenes on some initiatives. 


Personal: I'm trying to be better about finding more time for myself (I know I should be making it, but I haven't gotten there, yet), so I'm trying to set better boundaries with work related things. Nicole and I are trying to get out more, but between both of our work schedules, it's been difficult. I'm also trying to get out on the bike more - I was forced off the bike for 6 months due to an ankle injury, and I've been slow to make time for it again. In due time. 


Mental Health: As some people know, documenting my journey with my mental illness has been really important to me (if you didn't know, you can check out my blog). The last 6 months have been difficult with my anxiety and depression, but things are slowly starting to look up and I'm feeling more like myself. I still have quite a few bad days, where just getting out of bed can take all my energy, but I can feel myself getting stronger.  


Those are the main things I've been up to recently, and I'll try to keep this updated on a monthly basis moving forward. 

This page was inspired by Derek Sivers and his /now page.